Proof of Concept Reel
Proof of Concept Videos
These short Proof of Concept (POC) marketing videos help to describe agency projects for both internal and external audiences.
Internally, they showcase and catalog the creative development and hard work theagency's team devoted to the project. Externally, they serve to reinforce the value these activations created for the agency's client, as well as provide a tool to be used for awards submissions. A recent POC we produced was used in an entry for an agency activation that went on to win a Cleo.
Corporate and Industrial / Proof of Concept